Feld Entertainment
Feld Entertainment® is the worldwide leader in producing and presenting live touring family entertainment experiences, including Monster Jam®, Disney On Ice, Jurassic World Live Tour, and Ringling Bros. and Barnum & Bailey. In 2023, WHA was selected as Feld’s local PR partner for Baltimore, supporting six productions during the 2023-2024 season. WHA oversaw media relations and influencer marketing efforts for each production.
Feld Entertainment
Feld Entertainment® is the worldwide leader in producing and presenting live touring family entertainment experiences, including Monster Jam®, Disney On Ice, Jurassic World Live Tour, and Ringling Bros. and Barnum & Bailey. In 2023, WHA was selected as Feld’s local PR partner for Baltimore, supporting six productions during the 2023-2024 season. WHA oversaw media relations and influencer marketing efforts for each production.
The highlight of this season surrounded the regional premiere of the Ringling Bros. and Barnum & Bailey’s reimagined production, The Greatest Show on Earth. After a six-year hiatus, the show made its thrilling debut with never-before-seen acts and superhuman feats – and no animals.
WHA garnered significant media and influencer attention for the show’s premier on Black Friday in 2023. Between a front-page story in The Baltimore Sun, coverage on the four local TV stations, several long-lead stories, and more, WHA secured nearly 150 earned media placements, along with 18 influencer partnerships that yielded more than 1 million impressions. Ringling was the talk of the town during this busy holiday weekend.
Across all six touring productions that stopped in Baltimore this season, WHA garnered nearly 375 earned media placements in local media. We also partnered with more than 25 influencers to gain nearly 125 social media posts promoting ticket sales for the productions.